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PARA CUIDAR….

De você, do seu bebê, do que é da gente.

A coleção-cápsula “Para Cuidar” é resultado do encontro entre a Noeh e a Oca Escola Cultural. Vemos a criança de forma integral, um serzinho protagonista de sua própria vida. Sabendo que liberdade combina com conforto, que beleza combina com cores e que cuidado combina com colo, com acalanto, com abraço e com canto surgiu essa mini coleção de somente 20 peças exclusivas.

Muito além da roupa, cada peça traz consigo o cuidado com a primeira infância, com a tradição e com o desenvolvimento infantil.

São 5 modelos de macacões para bebês, cada um carrega na etiqueta a foto e a história de uma mãe da oca, a rendeira que o fez, além de um código que dá acesso a uma cantiga tradicional que fez parte da infância das rendeiras cantada por elas mesmas!

TODO O LUCRO DAS PEÇAS SERÁ REPASSADO PARA A OCA!

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PARA CUIDAR….

De você, do seu bebê, do que é da gente.

Muito além da roupa, cada peça traz consigo o cuidado com a primeira infância, com a tradição e com o desenvolvimento infantil.

TODO O LUCRO DAS PEÇAS SERÁ REPASSADO PARA A OCA!

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Noeh para Vestir + Oca!

Há 23 anos, a OCA Escola Cultural realiza um trabalho de excelência, na educação de crianças, adolescentes, jovens e adultos da Comunidade da Aldeia de Carapicuíba, a partir da Arte e Cultura Brasileira e da Cultura da Infância. Desse trabalho vinculado a comunidade surgem as Rendeiras da Aldeia, o grupo de mães da Oca que encontrou na renda sua fonte de renda – além de alegria, amizade, crescimento pessoal, independência e tantas outras coisas.

Estas mulheres vieram principalmente de zonas rurais de diferentes estados do Brasil, buscando uma vida melhor em São Paulo, e foi ao aprender a tradição da renda renascença, através da Mestra Wilma da Silva, de Pesqueira, Pernambuco, que encontraram a maior transformação de suas vidas. No ritmo da renda e dos cantos de trabalho, elas cantam, brincam, se ajudam e mantém viva uma das mais belas tradições brasileiras. São elas: Wilma, Aliane, Lúcia, Dalva, Fátima, Márcia, Marta e Edvânia, mulheres cada vez mais talentosas e apaixonados pelo seu trabalho.

Estas mulheres migrantes aparecem em destaque nas peças da coleção “Para Cuidar”. As estampas dos macacões, foram inspiradas no patrimônio histórico Aldeia de Carapicuíba e nos espaços de natureza que o circunda.

As roupinhas cuidam das histórias de quem fez e cuidará dos bebês e da relação afetiva de quem os veste. As roupas se juntam a músicas que representam as Rendeiras da Aldeia e que fizeram parte de suas histórias de vida. Enquanto rendam transmitem estas histórias para seus filhos, netos…

Junto com cada macacão para bebê existe um QR Code que complementa a história de cuidado da coleção. É só fazer a leitura com o seu seu celular e ouvir uma música da tradição da infância que faz parte do CD da Oca e da infância das rendeiras. Cante para seu bebê e o acalante!

TODO O LUCRO DAS PEÇAS SERÃO REPASSADOS INTEGRALMENTE PARA AS MÃES DA OCA, AS RENDEIRAS!

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Para cuidar de tudo que é nosso:

nossas crianças, nossas tradições, nossas relações!

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Noeh para Vestir + Oca

[/vc_column_text][vc_column_text el_class=”obs”]

Roupas que cantam, encantam e contam histórias para seu bebê!

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